Neal Tire and Auto Service at Geist
Writer / Suzanne Huntzinger
Photographer / Keeley Miller
The neighborhood tire and auto store just east of Olio on 96th Street now has a new name and face. Formerly Cooper Tire, Neal Tire and Auto Service bought the store last year by adding it to their 26 other retail locations.
With its 27 retail stores and six distribution warehouses (operating under the name Ben Tire) in Indiana, Illinois and Kentucky. The size of the organization provides the buying power to compete with any discount tire merchant with tire brands such as Michelin, Goodyear, Bridgestone, Firestone, Yokohama and Cooper. Automotive services were also needed. Neal Tire made a strategic move of its headquarters from Toledo, Illinois, to Indianapolis in May 2015. The company’s president and two vice presidents reside in Hamilton County, paving the road for Neal to expand its business presence in Indiana.
When the previous owner, Bob Williams, was looking to sell, Neal revved its engines of expansion, and the deal fell into place. Now Indiana boasts Neal stores in McCordsville, Terre Haute, Greencastle, Bloomington, Columbus and Crawfordsville.
Neal has had a foothold in the tire and automotive industry since 1925 when it was started by the Neal family. Now employee owned and operated, Neal Tire and Auto Service is proud to offer the same high standard of quality workmanship and customer service introduced over 90 years ago. To that end, Neal’s company mission is to offer peace of mind to its customers.
Neal’s commitment to its customers shows. Take your car to Neal Tire and Automotive, and you’ll get more than just a tire experience. “Each customer gets quality attention because they’re dealing directly with one of the owners,” says President Terry Carlon. “The engine behind delivering a good experience to customers is the company’s philosophy of attention to total vehicle safety.
Carlon says, “It’s all about the safety of all elements of the vehicle. Selling tires is the easy part, but ensuring the complete safety of our customers is our goal.” That means the technicians will check your vehicle for uneven tire wear or any mechanical issues that, if left unchecked, might compromise the safety of your vehicle’s occupants or other motorists.
Neal offers a full range of automotive services from lube, oil and filter changes to driveshaft repair, engine diagnostics and more. Stop in the store east of the corner of Olio and 96th Street just beyond the strip mall and gas station, and visit their website to explore all that Neal Tire and Auto Service has to offer.