Business Spotlight: Michael Higdon, Realtor
Michael Higdon has been in sales in one facet or another his entire life, having worked in corporate sales, telecommunications and audio visual corporate business.
In 2003, he transitioned into real estate and immediately took a shine to it, selling 30 houses in his first year. Though he utilized the same principals he had practiced throughout his career, he knew that selling homes was a “people business.”
“I’m not afraid to ask a lot of questions and find out what a seller’s motivation is,” says Higdon, who has lived in Jeffersontown since 2001 and grew up in the Middletown area. “I like working with individuals to help them make a change in their life.”
In the past seven years, he’s found a niche market that he really enjoys —working with probates, executors and administrators. Though a lot of realtors shy away from such sales, Higdon has the compassion necessary to make the process smooth and seamless.
Having experienced grief in his own life, he offers clients genuine empathy.“I’m wearing a counselor hat, a contractor hat, and a Realtor hat,” Higdon says. “I have to determine which hat I need to wear at any given time.”
He has found that oftentimes folks who have been named executor or administrator of their loved one’s property don’t know where to begin.
“They’re overwhelmed and don’t understand the process,” he says. “They may not even live in this town.”
Higdon gently advises next steps, which involves cleaning out the home, lining up contractors, and readying it for sale. Higdon recalls a time when he met with a client who was getting offers for his older home for $70,000 and $80,000. Higdon suggested that he pull back the tattered green shag carpeting and when he did, he discovered beautiful pine floors that hadn’t seen the light of day in five decades. The walls were also a dated shade so Higdon advised that the client spent $2,000 to rip up the carpeting, shine the floors, and paint the walls.
“It completely changed the look of the property,” Higdon says.
That’s not all that changed. So did the asking price. Higdon put it on the market for $140,000, and it sold in one day. It’s a great example of why Higdon loves his job.“I want to help you not only get the property ready for sale but also honor your loved one’s estate by maximizing your return for you and your siblings or any other heirs,” says Higdon, proud husband of morning radio DJ Kelly K.
“She’s a rock star.”
And Higdon is a rock star of real estate, having sold 150 estates in the last seven years.
“I’ve had sellers tell me that they don’t know what they would have done without me there to help guide them along to get their house sold,” Higdon says. “I’m happy to do it. I’m on your side.” For more information, call 502-345-7698, email email@example.com, or visit www.WeMoveLouisville.com.